And it’s not because they don’t have the money to do so. According to an article in last Sunday’s Times, WW ‘lavishes millions of dollars on celebrities to promote its weight loss program’. Well, that’s not surprising. Big name celebrities always get large endorsements for lending their likeness to advertising campaigns for major brands while […]
Read More ›“It’s an important question for American families and the nation as a whole: Why do so many kids weigh too much?” was the opening line on a piece the other day on NPR. One in every three American kids is overweight or obese was the first shocking statistic referred to; shocking not because […]
Read More ›Why are so many of the articles we read, gadgets we buy and apparatus (for lack of a better way to categorize ‘slimming’ garments) we wear aimed at the very bare minimum? Statistics, if that’s what they are, or perhaps I should call them ‘tips’, that tell us things like, “people who watch horror films can […]
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